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The Best Website Heat map Software for Website

If you are into an e-commerce, startup or any online business, one of the best methods for your Conversion Rate Optimization project is to run website heatmaps like click or mouse movement and scroll heat maps. Heatmapping is a very simple, but most efficient way to analyze visitor interaction and user behavior on your website.

One underrated aspect of Conversion Optimization that most businesses have not given attention to is heat mapping. If you are one of them, then you do not know the significant role it plays on your conversion rates. It brings benefits to your website as a whole. It is a simple tool that can bring in more traffic and increase your conversion. Your only problem is to find the best website heatmap software for website.

As an SEO service company, Authority Solutions® provides businesses with the best website heatmap software for website. We have the most effective search engine trends that are available today. Once our heatmap software for websites is implemented, your company will not only have more traffic, but more importantly, more conversions.

What is a Website Heat Map?

A website heatmap is a graphical representation of data that uses a system of color coding to represent different value. A heatmap is created by recording all click and mouse movements of your website visitors.

The different parts of frequency is then colored. The most frequented is colored red while the least frequented is colored blue. This wonderful and easy-to-interpret visualization format can help you understand which part of your page got the biggest visitor attention.

A website heatmap provides real time analytics to help you understand in seconds, what are your best performing contents and what are not performing well. It can be a very powerful tool when you are preparing website navigation and sales copy.

What are the Benefits of a Heatmap on your Website?

If you are asking what good can a heatmap on your website do, the answer depends on the kind of heatmap you want to use.

Here are some of the different kinds of heatmap and their benefits.

Click Heatmap. If your landing page has 4 Call to Action buttons, you would like to know which one brings the most conversion. A click heatmap can easily show you what you want to see and know.

Mouse Movement Heatmap. There are people who spend much time reading descriptions and looking at product pages. However, they do not necessarily click. Using as basis on where they more their cursor, you can conclude what part of the page they were reading or watching. You can get a good estimation of which part of the text they have read and which part they did not.

Scroll Heatmap. Do you know that some people do not scroll when they land on a page of your website? If you want to know how many don’t scroll on your website, then you can easily find out with scroll depth heatmap. But on mobile and tablet, people usually are scrolling.

Session Recording. This may sound weird and scary, but javascript snippets are able to record visitors’ sessions and you can watch them back. A heatmap can be an abstraction of the user journey. With a video, you can see the actual struggle of a visitor when he is trying to make a decision.

Make Heat mapping a part of Your Optimization Strategy

Conversion Rate Optimization is considered to be the Holy Grail of online business. However, not many businesses realize that they could increase their conversion rate with an underrated aspect of Conversion Optimization - heat mapping.

You can improve your conversion rate with the help of heat maps. It will help you track user clicks by tracking the elements of your website that the users click on. When you know where your customers are most likely to click, you can improve your website by enriching the areas that get the most clicks and removing those that don’t get any kind of attention.

Learn the elements of your website that does not get any attention.

Heatmaps identifies the areas of your website that visitors do not care about. It is helpful in optimizing your website because you can remove those areas that people do not care about. You can assess your text and pictures that do not get attention. With heatmaps, you can trim down your website and keep only the important elements what attract attention.

Draw attention to the right areas.

Having identified the areas of your website that get the attention of users, you can focus on drawing attention on these areas. Heat map analysis helps you identify what areas people are drawn to. Then you can determine where you will place your sign up bottons, CTA or products, so that they will be noticed the most.

Using heat mapping to improve the navigation on your website

Heat maps can determine what page your visitors are often clicking. If you have buttons on pages that visitors are not giving attention, you can change the location of the buttons. Heat maps will tell you what the optimal places are for placing your links. It will also make you understand your design flaws when there is some navigation confusion. If visitors click on certain parts of your website that are not clickable, then you can make that area clickable.

Teaches you what your visitors are like.

Heat map analytics provides information about your visitors’ interest with a concrete visual cue. Based on the results of heatmap you can tweak your website and add what your visitors like to see.

Knowing the distracting elements of your website

An Eye Tracking Heat Map can help you test if your visitors are getting distracted on your website. If that is true on your website, you may decide on reconsidering the design and flows aspect.

There is no perfect website. With heat map and analytics, you will understand how conversion ready your website or landing page is. You will know what is working and what is not.

When you make changes and modifications, you will never know if they were helpful or they only worsened the problem, unless you test it. Be sure to test, test and test when you do website changes and modification.

Why Authority Solutions® Heat Map Software for Websites are the Best

Authority Solutions® offers the best website heatmap software for website for the following reasons:

We have dynamic heatmaps. While other conventional heatmaps use snapshots for your pages to display user activity, Authority Solutions® heatmaps display live pages. You can see user activity on even dynamic elements.
Our website heatmaps allows multii-page navigation. You can see mouse activity across multiples pages. You only have to turn on the navigation mode to view heatmaps on your entire website, including those pages with dynamic URLs.
Authority Solutions® website heatmaps have multi-device tracking. You can view your website heatmaps on mobile, tablet or desktop. You can immediately see the difference in visitor behavior across devices to customize user experience accordingly.

Stop Waiting – Start Ranking

Competition is fierce in virtually every industry, which is why your brand requires the services of leading SEO experts. We offer much more than simple SEO techniques – Authority Solutions® will provide you with the SEO strategies your business needs to stay ahead of the competition. Contact us today at (888) 997-4146, and we’ll produce the solutions and results that only a top SEO company can deliver. Visit us at our website https://www.authoritysolutions.com/

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